Forever Living Products
Forever Living is the world’s largest grower, manufacturer and distributor of Aloe Vera. Discover Forever Living Products and learn more about becoming a forever business owner here.
foreverliving.comForever Living grapples with FTC action over misleading earnings messages. A settlement bars further unverified income claims and requires disclosures backed by evidence. Executives and the firm faced scrutiny in years of claims promised substantial earnings for distributors, with regulators noting many distributors earn little or lose money. Truth in Advertising reported widespread deceptive earnings claims and called for penalties over $250 million; the FTC sought penalties and an order to curb unsubstantiated claims.