Women's Basketball: A Growing Phenomenon
The WNBA, established in 1997, has come a long way since its inception. Initially consisting of eight teams, it now boasts 13 active teams and has announced expansion efforts to five new cities.
The league has seen a significant surge in viewership and attendance in recent years. In 2024, the WNBA set an all-time viewership record, marking its most-watched season in 21 years. Additionally, in-person attendance skyrocketed, increasing by 48% from the 2023 season and reaching the highest total attendance in 22 years.
The Las Vegas Aces were crowned the 2025 season champions, capping off the WNBA's 29th season. The growth of the league is a testament to the viability of women's sports as a business model.
Everyone watches women’s basketball, even men who belittle it
Author's summary: WNBA sees significant growth in viewership and attendance.