Leading drugstore chains in Germany have announced plans to enter the online pharmacy market, offering non-prescription medicines via their websites.
This move promises more choice and convenience for consumers, but also brings challenges. High street drugstore chain DM expects to launch an online pharmacy "in the coming weeks," according to a report by business publication Handelsblatt.
Rossmann and supermarket giant Lidl are reportedly preparing to follow suit, with plans to offer non-prescription (over-the-counter, OTC) medicines via their websites.
Germany's pharmacy market is expanding online.