John Lewis 2025 Christmas Ad
John Lewis's 2025 Christmas campaign features Alison Limerick's 1990 hit 'Where Love Lives' and focuses on the relationship between a father and son.
The campaign taps into 90s nostalgia, using the soundtrack of 'Where Love Lives' to tell the story.
- The ad, released on November 4, depicts a father discovering a present under the Christmas tree.
- The present is a vinyl record of Limerick's track from his son, alongside a 2025 version by Labrinth.
the right present can express what words can't
Author's summary: John Lewis spotlights emotions.
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