On the Oriole Beat with Ken Rosenthal - BaltimoreBaseball.com
On the Oriole Beat with Ken Rosenthal Ken Rosenthal, Fox Sports baseball insider, shares his experiences as a young beat writer and columnist in Baltimore. Rosenthal has multiple ro…
Bell Media and Environics Analytics Launch Outcomes Measurement: A New Campaign Solution for TV - Bell Media
Bell Media and Environics Analytics Launch Outcomes Measurement Bell Media, in partnership with Environics Analytics, announced the launch…
A Practical Guide to Last-Touch and Multi-Touch Attribution – Communications of the ACM
Marketing Attribution: Understanding Last-Touch and Multi-Touch Models Marketing attribution is the process of identifying and assigning c…
Can You Vibe Target in the Outcomes Era? - ExchangeWire.com
Can You Vibe Target in the Outcomes Era? In this op-ed, Luc Benyon explores the concept of agentic age and the trade-offs made when exchan…
Impaired driver charged after attempt to evade traffic stop – haligonia.ca
Impaired Driver Charged After Attempt to Evade Traffic Stop RCMP Northeast Traffic Services – Cape Breton has charged a man with impaired …
Mosman poised to rebrand as Quantum Helium after £2.17m capital raise
Mosman to Rebrand as Quantum Helium Mosman Oil & Gas, based in Australia, is set to rebrand as Quantum Helium, capitalizing on growing hel…
UK’s new national laboratories site will support ‘invisible infrastructure’ of measurements that keep world in sync
UK's New National Laboratories Site A new state-of-the-art national laboratories facility has been officially opened in Guildford, UK, fol…
Sorghum test weight—an odd but necessary measurement - High Plains Journal
Sorghum Test Weight: Understanding its Importance When discussing crops at the end of the season, yield is often the first topic, followed…
ICC dismisses Israel's appeal against arrest warrants for Netanyahu, Gallant
ICC Dismisses Israel's Appeal Against Arrest Warrants The International Criminal Court has rejected Israel's appeal against arrest warrant…
Permit delays see 'big-name' operators ‘running hot’
Permit Delays and Non-Compliance According to Robert Smedley, Managing Director of Smedley's Engineers, big-name PBS operators are "runnin…
Beyond Last-Click: Attribution Models That Actually Reflect Modern Customer Journeys
Limitations of Last-Click Attribution Last-click attribution credits all conversions to the last touchpoint a prospect interacted with bef…